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Non Gaming Discussions => Off-Topic => Topic started by: clips on July 26, 2007, 07:27:35 PM

Title: Honda Ad...
Post by: clips on July 26, 2007, 07:27:35 PM
I was told that there was no computer graphics used in this ad...pretty slick.....some cat on the job e-mailed this to me....





----- Forwarded by /US/CCE on 07/26/2007 06:49 AM -----
"Jan Priddy"
07/24/2007 08:35 PM   
To

cc

Subject
Unbelievable   

   


You have got to watch this

Be sure to read this info first, then watch the clip.

And you thought those people that set up roomfuls of dominos to knock
over were amazing.  There are no computer graphics or digital tricks
in the film.  Everything you see really happened in real time exactly
as you see it.

The film took 606 takes.  On the first 605 takes, something, usually
very minor, didn\'t work.  They would then have to set the whole thing
up again.  The crew spent weeks shooting night and day.  By the time
it was over, they were ready to change professions.

The film cost six million dollars and took three months to complete
including full engineering of the sequence.  In addition, it\'s two
minutes long so every time Honda airs the film on British television,
they\'re shelling out enough dough to keep any one of us in clover for a
lifetime.

However, it is fast becoming the most downloaded advertisement in
Internet history.  Honda executives figure the ad will soon pay for
itself simply in \'free viewing\'s\' (Honda isn\'t paying a dime to have you
watch this commercial!).

When the ad was pitched to senior executives, they signed off on it
immediately without any hesitation - including the costs.

There are six and only six hand-made Honda Accords in the world.
To the horror of Honda engineers, the filmmakers disassembled two
of them to make the film.  Everything you see in the film (a side from
the walls, floor, ramp, and complete Honda Accord) is parts from
those two cars.  The voiceover is Garrison Keillor.

When the ad was shown to Honda executives, they liked it and commented
on how amazing computer graphics have gotten.  They fell off their chairs
when they found out it was for real.   Oh, and about those funky
windshield wipers.  On the new Accords, the windshield wipers have water sensors
and are designed to start doing their thing automatically as soon
as they become wet.

Click on the link or copy/paste in your browser to bring up the film:
  Click here: Flash ยป Honda Accord Ad
Title: Honda Ad...
Post by: Phil on July 26, 2007, 07:33:38 PM
Once every year or so this ad pops up.  Really cool ad.

Too bad people haven\'t heard of this... http://www.frif.com/cat97/t-z/the_way_.html

More or less where they got the concept from.
Title: Honda Ad...
Post by: fre4d4 on August 01, 2007, 03:53:01 PM
Dont see how they didn\'t use computer graphics
Title: Honda Ad...
Post by: Titan on August 01, 2007, 06:15:40 PM
Welcome to 5 years ago.
Title: Honda Ad...
Post by: GmanJoe on August 02, 2007, 02:46:20 AM
Quote from: Titan
Welcome to 5 years ago.


Seriously. But remember....clips has never used google for anything, either. :D
Title: Honda Ad...
Post by: GmanJoe on August 02, 2007, 02:47:48 AM
Quote from: fre4d4
Dont see how they didn\'t use computer graphics


The old movie "Wizard of Oz" was completely CGI and that was done before WWII. :)