I had mine reserved six months ahead of time and STILL had to fight the launch crowd. Stood in line four hours before the store opened. Bought SSX at Wal-Mart, before I went to stand in line (it was a 24 hour store). Got Unreal and Summoner , at K\'B\'Toys (where my PS2 was reserved) . Then around six pm, got word in that Tekken Tag had arrived at K\'B\'toys, and went to pick it up (it was reserved). After that, around 10 pm, I went back to Wal-Mart, because TimeSplitters and RRV had arrived.
It was a long, long day.