Dont be angry Rik. Nobody is forcing you.
On the other hand there are others that dont feel like its worth paying $300 for 360\'s games and functions but feel its worth to pay $600 (which could also get a price reduction) or $450 to play games like MGS4, FF13, DMC4, Motorstorm, Resistance, Warhawk, Heavenly Sword, GT5, etc etc plus for extras not available on a 360. Nobody is forcing them to get a 360 or a PS3 either.
So no big deal