PlayStation brand sales in excess of $1 billion this holiday season!

Thanks to Coremagazine.com for the info.   This is cool info that  Playstation sales is still strong even after new systems came out. This is good because sony need the money for RD for PS3.  



PlayStation Sales Remain Strong

 SCEA (Sony Computer Entertainment America) revealed today that they expect PlayStation brand sales in excess of $1 billion this holiday season. More intriguing, Sony representatives said the introduction of Microsoft\'s Xbox and Nintendo\'s GameCube have had no impact on PlayStation 2 or PSone sales. In actuality, consumers purchased more than 317,000 PlayStation 2 units and 100,000 PS one consoles during the week of November 19. PlayStation 2 sales rose more than 62% from the week prior, demonstrating an increased consumer interest around the platform. This sales volume remained consistent for the week of November 26 as the company sold more than 321,000 PlayStation units, with PS one experiencing another 100,000-unit week during this period.

"We experienced record-breaking sales for the PlayStation family of products during the Thanksgiving time period and expect this trend to continue throughout the holidays," said Jack Tretton, senior vice president, Sony Computer Entertainment America Inc. "For the first time since the introduction of PlayStation 2 in 2000, consumers have the opportunity to choose from multiple new console offerings. Competitive marketing efforts drove consumers to retail and many chose to purchase our products once they compared the benefits of each system. Overall in 2001 we forecast that 66 percent or $2 out of every $3 retail console dollars will result from sales of PlayStation products. For 54 months straight, the PlayStation business has been the sales leader in every category in which it competes. We have maintained that success by providing both the PlayStation enthusiast and new consumers with a wealth of entertainment at affordable prices."