Perhaps I misread the (original) quote.. but is this not perhaps talking about the cost to make the dev tools that sony provides? Or are they talking about an engine (which could be re-used or licenced later)? If they mean the developer tools used to create games, then Sony provides some, and as the rest are created, they get sold/licenced around as well, letting in smaller fish in a little while.
I\'m thinking this is like the PS2 problem.. when it came out it was \'too complex\' and nobody could get the full potential out of the system, but with time, tools were created that made games more and more powerful, and easier to write,and these tools ended up in more and more hands... If creating these tools is a ONE TIME investment of 17 mil (estimate), then over the lifespan of decent sized developer, say making 10 games in 4 years, that would work out to a lot less per game... They don\'t have to reinvent their tools everytime they start a new title.